How to Market a Metal Fabrication Business

Metal fabricators and other businesses in the steel and metals industry offer a unique set of skills and services. Much of your work is likely gathered from long-term, loyal business relationships and through referrals. While word of mouth is certainly advantageous, a well-designed marketing program could get you in front of new customers, put you in new marketplaces and deliver strong profits. Learning how to market a metal fabrication business is a little different from marketing other types businesses. We’ve gathered our best tips for marketing a metal fabrication business.